AURUM Africa is good for: NATURE, compatible exploitation of natural resources
The most authentic beauty is born from respect for nature. It is from this vision that the philosophy of AURUM Africa takes shape: to offer pure, effective and sustainable products in perfect harmony with the environment. As our slogan says, “AURUM Africa is good for Nature”, every choice is guided by a commitment to conscious cosmetics and the responsible use of natural resources.
Our four certified organic cosmetic oils for skin and hair care — Marula, Mongongo, Baobab and Melone del Kalahari — come from the eco-sustainable harvesting and processing of seeds from trees that grow spontaneously in the wild. These are not intensive crops, but precious resources that nature offers freely and that are enhanced in full respect of its cycles.
The production chain is built in close collaboration with African rural communities groups of women who take part in every stage of harvesting and processing with skill and professionalism.
To best preserve the beneficial properties of the raw materials, all four oils are obtained exclusively through cold pressing and mechanical extraction. This gentle method makes it possible to preserve antioxidants, vitamins, omega fatty acids and essential fatty acids, offering high-performance natural care for both skin and hair.
Each oil responds to specific beauty needs: Marula dprovides nourishment and radiance, Mongongo protects against external atmosperic aggressors, Baobab soothes and regenerates, whiale Melone del Kalahari deeply hydrates and helps rebalance even blemish-prone skin. A selection of extraordinary natural actives that brings all the power of African nature into the daily beauty routine.